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Direct
Source and ViVOtech Team Up To Deliver New Contactless & NFC
Mobile Payment Technologies Into Legacy POS Systems
Cost-effective
legacy hardware upgrades allow retailers to increase revenues and
deliver better customer experience by adding contactless payments
to existing POS terminals
SANTA
CLARA, Calif. and MINNEAPOLIS, January 11, 2008 —
ViVOtech, the leader in near field communication (NFC) and contactless
payment systems, and Direct Source, a national retail integration,
deployment and services provider, have partnered to help tier one
retailers meet the demand for contactless payment systems, through
new, easy legacy POS upgrades. The technology and its application
will be showcased at the National Retail Federation annual convention
January 13-16 in New York.
Contactless
technology allows consumers to simply wave the card in front of
a contactless reader connected to a POS terminal to make a fast
and easy payment. According to the Smart Card Alliance, acceptance
of contactless payments has resulted in higher throughput, increased
spend per transaction and greater customer convenience for retailers.
In addition to that, the same contactless readers can accept payments
from consumers using Near Field Communication (NFC) mobile phones.
By 2012 Juniper Research estimates that 470 Million NFC enabled
phones will be in the hands of consumers worldwide.
“Retailers
are quickly moving toward contactless technologies to stay on top
of consumer demand,” said Brad Fick, Direct Source president.
“The high cost of implementing all new equipment has been
a barrier up until now. Through our partnership with ViVOtech, retailers
will now have a one-stop shop for cost-effective contactless technology
hardware, integration, deployment and future applications.”
For
retailers, upgrading legacy hardware with contactless payment functionality
can provide the benefits of contactless payment at a fraction of
the cost of installing new systems, allowing retailers to protect
their investment in existing equipment while improving service levels.
“Contactless
adoption by retailers is gaining momentum,” says Mohammad
Khan, ViVOtech president and founder. “According to a recent
Aberdeen Group report, 32 percent of 110 Tier 1 and 2 retailers
surveyed said they had already implemented or were implementing
a contactless payment solution. Partnering with Direct Source provides
us an even greater connection to the tier one retailer, where contactless
payments are becoming well-established.”
Direct
Source and ViVOtech will be demonstrating their contactless and
mobile phone payment solutions at the NRF show at booths # 2249
and 306, respectively.
About
Direct Source:
Headquartered in Minneapolis, Minn, Direct Source (www.directsource.com)
is a nationally recognized retail integration and installation services
provider for tier one retailers, with an expanding network of more
than 1,500 regional installation specialists. Direct Source’s
flexible in-store solutions are designed to help retailers maintain
a competitive edge, improve store productivity and customer service.
Not influenced by individual manufacturers, single vision systems
or the latest in unproven technologies, Direct Source draws upon
its flexible, innovative, industry-encompassing experience to recommend
independent solutions that help clients operate faster, smarter
and more profitably.
About ViVOtech
ViVOtech (www.vivotech.com)
is the market leader in near field communication (NFC) mobile payments,
promotions and over the air (OTA) provisioning infrastructure software,
transaction management software, NFC smart posters, and contactless
terminals. These innovative solutions allow millions of consumers
to make contactless payments with radio frequency-enabled credit/debit
cards, fobs and NFC mobile phones. ViVOtech's products are used
by the most prominent retailers all over the world. With more than
350,000 units deployed in 27 countries, ViVOtech products are used
at movie theaters, fast food restaurants (QSR), casual dining establishments,
convenience stores, gas stations, drug stores, grocery stores, buses,
taxicabs, kiosks and vending machines, enabling a wide variety of
businesses to accept contactless/NFC payments and promotions. ViVOtech
is privately held and investors include First Data Corporation,
Motorola, NCR, Nokia, Alloy Ventures, Draper Fisher Jurvetson, and
an undisclosed Fortune 500 company.
Media Contacts:
Kristin Miller
SS|PR
719.634.8292
kmiller@sspr.com
Amy Fisher
Padilla Speer Beardsley
612.455.1773
afisher@psbpr.com
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